Profile U-Fit is a successful manufacturing business, based in the Midlands. They manufacture doors, windows and conservatories and sell to the trade and direct to the public.
The Brief U-Fit wanted to increase sales without expanding their sales force. They wanted a robust web based solution, able to take orders 24 hours a day, 7 days a week from people throughout the UK. In an industry that lacks trust they realised that they would need a professional approach and a site which visitors could rely on.
The Solution In order to deliver a seamless, simple site that the public could use to order the most complex of products Zarr worked with the U-Fit team to translate all off-line processes to work in an on-line environment.
The site is built around a number of product databases, each of which covers a separate product range – doors, windows and conservatories. As an example there are 100 window styles, each priced using a pricing matrix, and each window comes in a variety of colours, glass, handles and other extras. This gives a great deal of control to the visitor to select the exact product they need.
The Results The website is supporting the growth of U-Fit. The site has generated £500,000 of online sales within a year of launching. The site has also helped U-Fit to raise its profile. Credibility has been helped by the reliability of the site and its ease of use.
Other web based solutions, developed with Zarr, are allowing the company to expand and explore new markets and new ways of promoting and selling their products and also to support their increased profile...
Visit the sites: www.u-fit.co.uk www.doorexpress.co.uk www.conservatories.tv thearmstrongs.tv/blog
Find Out More Each organisation is unique, and Zarr develop web solutions to work to your agenda in order to discuss your requirements please contact us by telephone or email, or complete our online enquiry form.